L’Occitane-Customer Journey2019-10-18T15:44:25+01:00

Project Description

Cosmetics brand based on the principles of aromatherapy and herbal medicine
More than 8500 employees for 3285 points of sale
Worldwide presence in 90 countries

Needs :
  • Train salespeople in “L’Occiway” sales techniques
  • Assess learners’ sales behaviours

L’Occitane : Customer Journey


  • A launch teaser to support the training communication campaign

  • Training divided into 4 short and interactive episodes

  • Training based on simulation

Benefits & Results

  • Multi-media solution (Smartphone, Computer and Tablet) for easy consultation and distribution

  • Better sales performance with a direct effect on sales volume

  • Commercial team revitalised by the implementation of an innovative and easily accessible solution

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